CHRP Command Center · Live · September 17, 2026

🚀 Live Since Aug 15

749 registered since Aug 15, 2026 · newest signup Sep 16, 2026 · 9.4/day

#

Stage

vs Prior

of Registered

1

749 Users Registered created_at_est

— start

100% 749 users

2

622 Connected Music music_platform

83% −17% drop

83% 622 users

▼ 127 didn't connect their music (17% of the prior stage)

🎧 Spotify 547 (88%) · Apple Music 75 (12%)

3

567 Analyzed a Song play_count

91% −9% drop

76% 567 users

▼ 55 didn't analyze a song (9% of the prior stage)

4

561 Profile Complete first_name + music_platform + play_count

99% −1% drop

75% 561 users

▼ 6 didn't complete their profile (1% of the prior stage)

5

62 Viewed Dashboard This Week has_dashboard_viewed_in_last_7_days

11% −89% drop

8% 62 users

▼ 499 didn't view their dashboard (89% of the prior stage)

ⓘ proxy — a rolling 7-day flag, not lifetime reach; the real counter is the Completed Onboarding stage below (total_dashboard_visits_est)

6

496 Completed Onboarding total_dashboard_visits_est

800% gain

66% 496 users

▲ +434 vs prior stage — stages are not strict subsets

📈 Daily registrations · last 7 days

15

Thu 10

8

Fri 11

2

Sat 12

4

Sun 13

12

Mon 14

13

Tue 15

12

Wed 16

9.4 per day · 66 in the last 7 days

🎧 Engagement depth · plays per user

0 songs

182 24%

1 song

305 41%

2+ songs

262 35%

📱 Device split

iOS

331 44%

Android

391 52%

Unknown

27 4%

🎵 Music platform

Spotify

547 73%

Apple Music

75 10%

Amazon Music

16 2%

No platform connected

111 15%

% of all 749 users registered since Aug 15, not of connectors. Amazon Music reads notify_amazon_music, its own column — counted only where no other service is set, so the four counts still account for every user exactly once. A further 26 opted in while already on Spotify or Apple Music and are counted under that service, not here. Percentages are rounded independently and can total 99–101%.

🎯 Onboarding goals · 749 users

😌 Feel less stress

290 39%

⚖️ Help me balance

164 22%

🚀 Perform better

146 19%

🎯 Focus my energy

142 19%

• Not Set

7 1%

Population: B2C users created on or after Aug 15, 2026, test orgs excluded. Percentages are of registrations in this window, not of lifetime downloads — the store number is a lifetime figure and would flatten every live percentage to noise. Daily counts are anchored to the newest signup in the export, not wall clock, so "last 7 days" stays truthful when the CSV is stale.

🎯 Signal × Intent

2,792 users · music signal (play_count) × intent (dashboard visits)

29% of users have deep music signal — 812 of 2,792 at 10+ songs analyzed

Sleeping Gold → Self Tracker: 31% claimed (249 of 812) · 563 still to activate

Sampler

1,570

56% of classified

+19 vs 2026-09-09

Curious but Underfed

410

15% of classified

+31 vs 2026-09-09

Sleeping Gold

563

20% of classified

-2 vs 2026-09-09

Self Tracker

249

9% of classified

+21 vs 2026-09-09

Two axes, both already in the export: music signal is play_count, intent is total_dashboard_visits. Deep signal is 10+ songs analyzed. The four states are the full 2×2, so every classified user sits in exactly one and the counts sum to 2,792. Hover a state for its definition.

🏗 Foundation Funnel

Cumulative Apr 27, 2026 → Aug 14, 2026 · 1,852 registered · 51% of downloads

#

Stage

vs Prior

of Downloads

1

3,631 Downloads canonical_downloads_total

— start

100% 3,631 users

2

1,852 Users Registered created_at_est

51% −49% drop

51% 1,852 users

▼ 1,779 didn't register an account (49% of the prior stage)

3

1,529 Connected Music music_platform

83% −17% drop

42% 1,529 users

▼ 323 didn't connect their music (17% of the prior stage)

🎧 Spotify 1268 (83%) · Apple Music 261 (17%)

4

1,303 Analyzed a Song play_count

85% −15% drop

36% 1,303 users

▼ 226 didn't analyze a song (15% of the prior stage)

5

1,284 Profile Complete first_name + music_platform + play_count

99% −1% drop

35% 1,284 users

▼ 19 didn't complete their profile (1% of the prior stage)

🎧 Engagement depth · songs analyzed per user

0 songs

549 30%

1 song

611 33%

2+ songs

692 37%

Bars are scaled to the largest bucket; percentages are of the 1,852 users registered in this window.

The closed window that built the base. Population is B2C per is_b2c(), created on or before Aug 14, 2026; org-coded customers are counted in the B2B Engine below. Downloads is a lifetime store total and is not windowed, so stage 2 reads "of everyone who ever installed, this many registered in this window". Stages read one named field each and are not strict subsets.
Profile Complete requires all three — a name, a connected service, and at least one play. SSO auto-fills first_name, so a name on its own proves the identity provider answered, not the user; requiring all three also makes this stage a strict subset of the two above it, which is why the funnel now falls at every step instead of printing a gain. It passes 70.93% of 2,601 era B2C users (1,845), against 94.12% on first_name alone (2,448); 378 carry an auto-filled name with no service and no plays. Read it as "finished onboarding end to end" — it deliberately excludes anyone who connected a service but has not played yet.

📈 Movement · vs 7 and 30 days ago

delta vs banked daily snapshots

vs 7 days ago2026-09-09

+62 registered

+47 connected

-89 active 7d

-63 active 30d

+33,542 plays

-74 dashboard

+19 samplers

+31 curious

-2 sleeping gold

+21 self trackers

vs 30 days ago2026-08-17

+776 registered

+877 connected

-41 active 7d

+117 active 30d

+176,006 plays

-47 dashboard

samplers n/a

curious n/a

sleeping gold n/a

self trackers n/a

Snapshots are banked daily under the CSV's data date, so a late run compares like for like. Comparisons start at Aug 1 — differencing against earlier snapshots would report the Pass 1–3 metric corrections as user behaviour. A metric marked n/a was absent from that day's snapshot and is skipped rather than shown as a zero delta.

⚡ Activation Physics · registered → active

17.7% reach 100+ plays · company definition of Active

0 plays

738

26.4% of registered

1 play

952

34.1% of registered

2–9 plays

290

10.4% of registered

10–99 plays

319

11.4% of registered

100+ plays

493

17.7% of registered

Registered → 100+: 17.7% · This is the number the team improves.

🤖 Android Funnel · downloads → installed → listening

Play Console → Calvin CSV → SDK opt-in · friction analysis

Downloaded

1787

Play Console

Still Installed

484

72.9% removed

Connected Music

1275

in Calvin CSV

SDK Listening

212

16.6% opted in

1787 downloaded → 484 kept it → 1275 connected music → 212 CHRP can analyze · SDK opt-in is the critical Android friction point

🤖 Android Permission · Spotify users waiting

21% accepted · 5.2× lift to 2+ plays

796

users waiting for permission

21%

accepted (211/1007)

5.2×

lift to 2+ plays

1007

Android Spotify total

Prompted / currently-active not tracked — only ever-enabled.

🌡️ Engagement Recency

Hottest 83 · Cooling 685 · anchored to last login in export (Sep 16, 2026)

🔥 Hottest Right Now (83)

Logged in within 7 days of Sep 16, 2026 and viewed the dashboard this week. Showing top 25 by most recent login.

Name	Songs	Last Login	Device	Music	Dashboard	Goal	Phone
Emily Davis	1	0m ago	Android	Spotify	✓	Focus my energy	×××-×××-0014
Alex Foss	305	11m ago	Android	Spotify	✓	Feel less stress	×××-×××-2416
Sarah D	1	1h ago	Android	Spotify	✓	Feel less stress	×××-×××-5542
LaVonda Davis	1	1h ago	Android	Spotify	✓	Help me balance	×××-×××-8676
Danielle LeClair	900	1h ago	Android	Spotify	✓	Focus my energy	×××-×××-8331
Patrick Warden	176	3h ago	iOS	Apple Music	✓	Feel less stress	×××-×××-2518
Nika Gerrish	3	4h ago	Android	Spotify	✓	Feel less stress	×××-×××-0429
Ann Zifchak	1	10h ago	Android	Spotify	✓	Feel less stress	×××-×××-8468
Joshua Pearce	3	11h ago	iOS	Spotify	✓	Feel less stress	×××-×××-3135
Lunette Ramos	1	12h ago	Android	Spotify	✓	Help me balance	×××-×××-2015
Stacey Jackson	1,597	15h ago	iOS	Apple Music	✓	Feel less stress	×××-×××-9452
Gabe Cooper	1	20h ago	Android	Spotify	✓	Feel less stress	×××-×××-6971
Keith Greer	3	21h ago	Android	Spotify	✓	Perform better	×××-×××-5283
Abby Robinson	213	23h ago	iOS	Spotify	✓	Feel less stress	×××-×××-4576
Ash Dummer	3	24h ago	Android	Spotify	✓	Help me balance	×××-×××-6792
Colin Hurlow-Paonessa	1	26h ago	iOS	Spotify	✓	Focus my energy	×××-×××-5545
PJ Dombrowski	145	27h ago	iOS	Apple Music	✓	Feel less stress	×××-×××-2088
Martin de Laporterie	1,071	27h ago	iOS	Apple Music	✓	Perform better	×××-×××-0575
Jen Rawson	4	32h ago	Android	Spotify	✓	Feel less stress	×××-×××-4233
Avyn Urbanski	144	33h ago	iOS	Apple Music	✓	Perform better	×××-×××-7453
Dominic Ronquillo	11	34h ago	Android	Spotify	✓	Feel less stress	×××-×××-0746
Ashley Perkins	0	38h ago	iOS	—	✓	Help me balance	×××-×××-9853
Ron Robinson	2	40h ago	iOS	Spotify	✓	Feel less stress	×××-×××-3990
Kara Hymer	3,038	45h ago	Android	Spotify	✓	Help me balance	×××-×××-2854
Mark Turley	8	47h ago	iOS	Spotify	✓	Perform better	×××-×××-1113

🧊 Cooling Off (685)

Last login 8–30 days before Sep 16, 2026. Showing top 25 by most recent login.

Name	Songs	Last Login	Device	Music	Dashboard	Goal	Phone
Felix Vance	146	8d ago	iOS	Spotify	—	Feel less stress	×××-×××-5509
Thomas JK	1	8d ago	iOS	Spotify	—	Feel less stress	—
Kahlil Alicea	3	8d ago	iOS	Spotify	—	Perform better	×××-×××-3033
Brayden Stiltner	1	8d ago	Android	Spotify	—	Feel less stress	×××-×××-4212
Adolfo becerril	0	8d ago	Android	Spotify	—	Focus my energy	—
bryan card	1	8d ago	Android	Spotify	—	Help me balance	—
Ronald Kiser	351	8d ago	iOS	Apple Music	—	Focus my energy	×××-×××-4998
—	0	8d ago	iOS	—	—	Feel less stress	—
Griffen Saacke	1,070	8d ago	iOS	Spotify	—	Feel less stress	×××-×××-1738
Griffen Saacke	1,119	8d ago	Unknown	Spotify	—	Perform better	×××-×××-1738
Ralphael Akuta	1,030	8d ago	iOS	Apple Music	—	Perform better	×××-×××-9101
Sophia Lewandowski	1	8d ago	iOS	Spotify	—	Help me balance	—
Rodger Yates	1	8d ago	Android	Spotify	—	Help me balance	×××-×××-0028
Angela Calderon	1	8d ago	Android	Spotify	—	Help me balance	×××-×××-0701
Brenda Dunn	0	8d ago	Android	—	—	Feel less stress	—
Tyler Marmet	1	8d ago	Android	Spotify	—	Focus my energy	×××-×××-7498
Troy Boston	1	8d ago	Android	Spotify	—	Perform better	×××-×××-0243
Austin Cochran	21	8d ago	iOS	Spotify	—	Focus my energy	×××-×××-0445
lisabeth farris	0	8d ago	Android	Spotify	—	Feel less stress	—
Tanya Posey	1	8d ago	iOS	Spotify	—	Feel less stress	×××-×××-1646
Tyler Nolan	73	8d ago	iOS	Spotify	—	Focus my energy	×××-×××-2565
ava lambert	3,327	8d ago	iOS	Apple Music	—	Focus my energy	×××-×××-0075
Gus E	324	8d ago	iOS	Apple Music	—	Focus my energy	×××-×××-5282
Asher Hagen	23	8d ago	Android	Spotify	—	Focus my energy	×××-×××-3229
Jaeden Sanderson	1	8d ago	iOS	Spotify	—	Help me balance	×××-×××-0674

Source: new_user_activity · last_login_est. Test orgs and obvious junk names excluded. Each section caps at 25 rows.

📱 Downloads · sources & Apostle performance

3631 total · B2B + B2C split · Meta Ads performance

B2B Registered

191

7%

users with org codes · 14 orgs

B2C Registered

2601

93%

consumer · registered 2,601

📊 APOSTLE PERFORMANCE · Meta Ads

Meta-attributed installs: 2827 · Organic: 1173 · Total attributed: 4009
CPI (AppsFlyer-attributed) · AppsFlyer 2026-04-27 → 2026-09-16

This week vs last week

Weekly Spend

$564.39

Weekly Installs

64

Weekly CPI

$8.82

Meta-attributed Installs

2827

Full Apostle Metrics

Total Spend

$13,845.13

Meta-attributed Installs

2827

Organic Installs

1173

Cost/Install

$4.90

Registrations

2626

Cost/Reg

—

Impressions

592,625

CPM

—

Yesterday Spend

—

🎧 Active User Engagement

1,424,876 total plays · 232 active 7d

🎵 Listening

1,424,876

total plays all time · 629 avg per active user

📊 Opening Dashboard

85

views in last 7 days

🧠 KNOWING

85

of 2261 checked their dashboard this week (4%)

🎯 DOING

2

opened a playlist this week (0%)

Active 7d

232

Active 30d

743

Dormant

1518 (67%)

🧭 Device × Music Service

2,601 B2C users since launch · 80% fall in the 2×2

iOS · Spotify

751

29% of all B2C users

iOS · Apple Music

309

12% of all B2C users

Android · Spotify

1,003

39% of all B2C users

Android · Apple Music

6

0% of all B2C users

Bailed during onboarding — no device or music connected 532 · 20%

Users who registered but never completed device/music setup — didn't get far enough to be measured elsewhere.

🎵 Music service · all 2,601 B2C users

Spotify

1,815 70%

Apple Music

336 13%

Amazon Music

54 2%

No platform connected

396 15%

Spotify · Apple Music · Amazon Music · nobody — measured against the full B2C base, so these four counts account for every user where the 2×2 above covers 80% of them. Amazon Music comes from notify_amazon_music, a separate column from music_platform, and is counted only where no other service is set so no user lands in two bars. A further 102 opted in while already on another service — the column name says notify, so treat it as interest, not a second connection. Percentages are rounded independently and can total 99–101%.

Population is every B2C user since launch (is_b2c(), test orgs excluded), not a window. Device comes from classify_device(device_model) — never subscription_provider, which records the signup platform rather than the handset. The four cells sum to 80%; the rest is broken out above rather than folded into a cell, so the percentages are not made to look like they total 100.

🔁 Dashboard Visit Frequency (last 7 days)

2,549 B2C users diffed · 1% returned at least once · 0.0 avg visits

0 visits this week

2518 99%

1-2 visits

28 1%

3-6 visits

2 0%

7+ visits (daily+)

1 0%

Per-user change in total_dashboard_visits_est between the 2026-09-10 and 2026-09-17 snapshots — actual return visits in the window, not a lifetime total. 2518 users (99%) did not open the dashboard at all this week; a large lifetime count cannot tell those users apart from active ones, which is what this view exists to fix. Only users present in both snapshots are counted — someone who registered mid-window has no prior reading, and counting their lifetime total as a weekly delta would inflate the top bucket.

🎧 Listening Segmentation · platform × music service

2,792 era users · device_model × music_platform × media SDK · anchored Sep 16, 2026

iOS · Spotify

90 avg plays · 3% active 7d · 3% dashboard

828 30%

iOS · Apple Music

1,126 avg plays · 36% active 7d · 5% dashboard

403 14%

Android · Spotify (media SDK on)

111 avg plays · 7% active 7d · 8% dashboard

211 8%

Android · Spotify (media SDK off)

37 avg plays · 2% active 7d · 2% dashboard

796 29%

Android · Apple Music

1,134 avg plays · 33% active 7d · 0% dashboard

6 0%

Bailed during onboarding — no device or music connected

125 avg plays · 2% active 7d · 1% dashboard

548 20%

🔑 Android · Spotify — media SDK permission

Permission ON

passive tracking works

211 21%

111 avg plays · 7% active 7d · 8% dashboard

Permission OFF

no passive playback signal

796 79%

37 avg plays · 2% active 7d · 2% dashboard

79% of the 1,007 Android Spotify users have never granted the permission, so CHRP never sees their playback. Each one is a single prompt away from generating signal — this is the largest recoverable gap on the page.

Segment detail table

Segment	Users	% of total	Avg plays	Active 7d	Active 7d %	Dashboard %
iOS · Spotify	828	30%	90	23	3%	3%
iOS · Apple Music	403	14%	1,126	147	36%	5%
Android · Spotify (media SDK on)	211	8%	111	15	7%	8%
Android · Spotify (media SDK off)	796	29%	37	17	2%	2%
Android · Apple Music	6	0%	1,134	2	33%	0%
Bailed during onboarding — no device or music connected	548	20%	125	13	2%	1%
Total	2,792	100%	—	—	—	—

⚠️ Android · Spotify without the media SDK is the single largest segment and the weakest by engagement. Without the permission, playback never reaches CHRP — the low activity rate is a real product gap, not missing or broken data. Every user in that row is one permission prompt away from generating signal.

B2B · org code

191

7% · organization_code set, test orgs excluded

D2C · direct

2601

93% · no organization_code

Meta-attributed installs

2,827

71% of attributed installs

Organic installs

1,173

29% of attributed installs

Meta/organic is a top-line AppsFlyer aggregate (2026-04-27 → 2026-09-16) and does not join to the segment rows above. Per-user attribution requires AppsFlyer Raw Data Export (not provisioned).

Population: era users (created_at_est ≥ 4/27), test orgs excluded — the same base as the funnel. Platform comes from classify_device(device_model), never subscription_provider, which records the registration platform rather than the device. Segments are a strict partition: any row with an unrecognised device or no linked music service falls into Unknown, so the counts sum to the total and no user is dropped. Active 7d is last_played_at_est within 7 days of the activity anchor.

🧠 Product Health · EPI scores + engagement

83 dashboard views · 1 playlist opens this week

EPI Improving

46

score up vs last period

EPI Stable

155

no change

EPI Declining

55

score down vs last period

83 opened dashboard this week · 1 opened playlist

🏢 B2B Engine

14 orgs · 187 users · 181 connected

Total Users

187

14 orgs

Connected

181

97% rate

Total Plays

220489

all orgs

Unconnected

6

need activation

Org	Users	Connected	Conn %	Dashboard 7d	Signal → Self-Awareness	Total Plays	Status
coacho	42	42	100%	0%	67% 2 of 3	78537	HEALTHY
42 members Name Status OS 🎵 Mindset Plays Score Δ 📊 ▶ Parker Rhee Connected iOS 🍎 Perform better 7685 — — · · Jason Amador Connected iOS 🍎 Perform better 6340 — — · · Troy Pierce Connected iOS 🍎 Focus my energy 6267 — — · · Kobe Stewart Connected iOS 🍎 Focus my energy 5747 — — · · Lexi Lambert Connected iOS 🍎 Focus my energy 5714 — — · · TODD OKESON Connected iOS 🍎 Help me balance 5266 — — · · Brenda Brown Connected iOS 🍎 Perform better 3945 — — · · Jordan Jackson Connected iOS 🍎 Help me balance 3664 — — · · ava lambert Connected iOS 🍎 Focus my energy 3327 69 ▲ · · Danny Giangrande Connected iOS Feel less stress 3243 — — · · Nick Robinson Connected iOS 🍎 Focus my energy 2761 — — · · Addie Carr Connected iOS 🍎 Perform better 2712 — — · · Mike Lambert Connected iOS 🍎 Feel less stress 2253 68 ▼ · · Toussaint Malukila Connected iOS 🍎 Perform better 2227 — — · · Gabriel Ramos Connected iOS Feel less stress 1995 — — · · Randy Towner Connected iOS 🍎 Feel less stress 1679 — — · · Drew Bryson Connected iOS 🍎 Perform better 1609 66 ▼ · · Byron Sanford Connected iOS 🍎 Perform better 1427 — — · · Keesha Walden Connected — 🍎 Focus my energy 1399 — — · · Kyle Jones Connected iOS 🍎 Focus my energy 1399 — — · · Stephanie Yelton Connected iOS 🍎 Help me balance 1302 — — · · Cali Denson Connected iOS 🍎 Perform better 1242 — — · · Palmer J Connected iOS 🍎 Perform better 1133 — — · · LaVall Jordan Connected iOS 🍎 Help me balance 1070 — — · · Honey Brown Connected iOS 🍎 Help me balance 829 — — · · Vince Walden Connected iOS 🍎 Help me balance 776 — — · · Zach W Connected iOS 🍎 Help me balance 447 — — · · Kellen Quinn Connected — Perform better 350 — — · · Rob Summers Connected iOS 🍎 Feel less stress 305 — — · · Chris Elliott Connected iOS Perform better 176 — — · · Zach Spiker Connected iOS Feel less stress 103 — — · · Isaac Demosthenes Connected iOS Feel less stress 56 — — · · Joe Branch Connected iOS Feel less stress 26 — — · · Hayden Hearst Connected iOS Perform better 22 — — · · Charlie Ernst Connected iOS Feel less stress 19 — — · · Vinson Walden Connected iOS 🍎 Focus my energy 14 — — · · Ritchie McKay Connected Android Focus my energy 3 — — · · Joshua Cleary Connected iOS Feel less stress 1 — — · · Camp Wagner Connected iOS Help me balance 1 — — · · Nicco Provence Connected iOS 🍎 Perform better 1 67 — · · Tyler Dawson Connected iOS Perform better 1 — — · · Latoja Schaben Connected — Perform better 1 — — · ·
Game26	53	53	100%	9%	87% 20 of 23	40964	HEALTHY
53 members Name Status OS 🎵 Mindset Plays Score Δ 📊 ▶ Ahry Comer Connected iOS Feel less stress 893 71 — ✅ · Triston Miller Connected iOS 🍎 Perform better 421 86 — ✅ · Abby Robinson Connected iOS Feel less stress 213 73 — ✅ · Avyn Urbanski Connected iOS 🍎 Perform better 144 71 ▼ ✅ · Alex Nitache Connected iOS Help me balance 17 90 — ✅ · Elijah Grant Connected iOS 🍎 Perform better 4920 — — · · Tyshon Patty Connected iOS 🍎 Perform better 4483 71 ▼ · · Ashten Pierson Connected iOS 🍎 Perform better 3781 64 ▼ · · Gage Kalley Connected iOS 🍎 Perform better 3135 — — · · Kaylee Schweitzer Connected iOS 🍎 Perform better 2148 68 — · · Kaitlyn Morningstar Connected iOS 🍎 Focus my energy 2112 75 ▲ · · Torrence Williams Connected — 🍎 Feel less stress 2056 — — · · Maxwell Odden Connected — 🍎 Perform better 2022 — — · · Jordan Austin Connected iOS 🍎 Perform better 1957 73 ▲ · · Ethan Cox Connected iOS Perform better 1742 — — · · Tyler Walker Connected iOS 🍎 Perform better 1687 68 ▼ · · Ireland Riley Connected iOS 🍎 Perform better 1367 82 ▲ · · Hunter Austin Garcia Connected iOS 🍎 Perform better 1283 80 — · · Milou Klein Connected iOS Feel less stress 1155 — — · · Griffen Saacke Connected iOS Feel less stress 1070 — — · · Chris Domke Connected iOS 🍎 Perform better 747 70 ▲ · · Khevarus Dawson Connected iOS 🍎 Focus my energy 477 68 — · · Jack Christ Connected iOS 🍎 Perform better 452 68 ▲ · · Mia Clemmer Connected iOS 🍎 Perform better 431 71 ▼ · · Kaiden Beverly Connected iOS 🍎 Perform better 323 81 ▲ · · Dani Wallace Connected iOS Help me balance 305 — — · · Liam Griffiths Connected iOS Focus my energy 233 — — · · Sam Cirlincione Connected iOS Help me balance 204 — — · · Connor McKee Connected iOS 🍎 Perform better 171 67 ▼ · · Eatoniel Brown Connected iOS Feel less stress 136 — — · · Allison Risley Connected iOS Perform better 135 — — · · Kylie Briscoe Connected iOS Feel less stress 126 — — · · Sophie Stramel Connected iOS 🍎 Focus my energy 116 66 ▼ · · ahiza garcia Connected iOS Feel less stress 87 — — · · Kendal Murphy Connected iOS Perform better 76 — — · · Jasmyn Mitchner Connected iOS Focus my energy 64 — — · · Sabrina Campbell Connected iOS 🍎 Focus my energy 44 77 ▼ · · Jake Keiser Connected iOS Perform better 43 — — · · Warren Gravely Connected iOS 🍎 Perform better 36 — — · · Esther Vyrlan Connected iOS Focus my energy 35 — — · · Mack Booth Connected iOS Help me balance 32 — — · · Jireh Arning Connected iOS 🍎 Feel less stress 31 63 — · · Branden B Connected iOS 🍎 Help me balance 31 70 — · · Audrey Garton Connected iOS 🍎 Focus my energy 9 91 ▲ · · maddie parker Connected iOS Feel less stress 5 — — · · Tyler Herzing Connected iOS Help me balance 2 — — · · Rylan Salyers Connected iOS Perform better 1 — — · · Cayden leak 2029 Connected iOS Help me balance 1 — — · · Clark Harris Connected iOS Perform better 1 — — · · Mallory Anderson Connected iOS Perform better 1 — — · · Julia Dumais Connected iOS Help me balance 1 — — · · Noah Bustard Connected iOS Perform better 1 — — · · Mathew Bacik Connected iOS 🍎 Perform better 1 — — · ·
LIBERTYBB	18	18	100%	0%	50% 1 of 2	34439	HEALTHY
18 members Name Status OS 🎵 Mindset Plays Score Δ 📊 ▶ Eli Sancomb Connected iOS 🍎 Perform better 5064 — — · · Zander Carter Connected iOS 🍎 Perform better 4687 — — · · Eli Herbert Connected iOS 🍎 Perform better 4043 — — · · Cooper Campbell Connected iOS 🍎 Perform better 4009 — — · · TJ Drain Connected — 🍎 Perform better 3967 — — · · Dillon Claussen Connected — 🍎 Perform better 2670 67 ▼ · · Stephen Burggraf Connected iOS 🍎 Focus my energy 2144 66 ▼ · · Reece Davidson Connected iOS 🍎 Feel less stress 1935 — — · · Cobi Campbell Connected iOS 🍎 Help me balance 1530 — — · · Andrew Grimes Connected iOS 🍎 Perform better 1371 — — · · Osmar Garcia Connected iOS 🍎 Perform better 1243 — — · · Sean Register JR Connected iOS 🍎 Perform better 1192 — — · · Brady Kester Connected iOS Perform better 483 — — · · RJ Jones Connected iOS Perform better 94 — — · · Torr Sorensen Connected iOS Help me balance 4 — — · · Chris Casola Connected iOS Perform better 1 — — · · Ritchie McKay Connected Android Help me balance 1 — — · · Matthew Shelton Connected iOS Perform better 1 — — · ·
DREXELBB	15	15	100%	27%	100% 6 of 6	24823	HEALTHY
15 members Name Status OS 🎵 Mindset Plays Score Δ 📊 ▶ Martin de Laporterie Connected iOS 🍎 Perform better 1071 71 ▲ ✅ · Panagiotis Pagonis Connected iOS Perform better 1 91 — ✅ · David Simonovic Connected iOS Perform better 1 81 — ✅ · Adrian Petkovic Connected iOS Help me balance 1 82 — ✅ · Josh Reed Connected iOS 🍎 Focus my energy 4801 — — · · Moses Hipps Connected iOS 🍎 Perform better 4073 71 ▲ · · LaDricus PIttman Connected iOS 🍎 Help me balance 3843 — — · · BJ Brown Connected iOS 🍎 Help me balance 3621 73 ▼ · · Tre Paulding Connected iOS 🍎 Perform better 3403 75 ▲ · · Latief White Connected iOS 🍎 Help me balance 2969 75 ▲ · · Ralphael Akuta Connected iOS 🍎 Perform better 1030 70 ▲ · · Clemson Edomwonyin Connected iOS Help me balance 6 — — · · Zack Duffy Connected iOS Perform better 1 — — · · Maxwell Davis Connected iOS Feel less stress 1 — — · · Dillon Tingler Connected iOS Focus my energy 1 — — · ·
RICEBB	15	14	93%	0%	— no deep signal yet	17215	HEALTHY
15 members Name Status OS 🎵 Mindset Plays Score Δ 📊 ▶ Melo Adkins Connected iOS 🍎 Perform better 6190 — — · · Cameron Carroll Connected iOS 🍎 Perform better 3599 — — · · Kaiden Myers Connected iOS 🍎 Feel less stress 3583 — — · · Boden Howell Connected iOS 🍎 Help me balance 1884 — — · · Jacob Dar Connected iOS 🍎 Perform better 1126 — — · · Dallas Hobbs Connected iOS 🍎 Help me balance 825 — — · · Jimmy Oladokun Connected iOS Help me balance 1 — — · · Rohan Amin Connected iOS Feel less stress 1 — — · · Evan Cochran Connected iOS Feel less stress 1 — — · · Eternity Eguagie Connected iOS Perform better 1 — — · · Alex Leeth Connected iOS Perform better 1 — — · · Jarne Bohari Elouna Eyenga Connected iOS Perform better 1 — — · · Zalán Flasár Connected iOS Feel less stress 1 — — · · Jaxson Thompson Connected iOS Feel less stress 1 — — · · Tristan Vukotic Not connected iOS Feel less stress 0 — — · ·
DEPAULBB	18	17	94%	0%	9% 1 of 11	10649	HEALTHY
18 members Name Status OS 🎵 Mindset Plays Score Δ 📊 ▶ Kruz McClure Connected iOS 🍎 Focus my energy 2413 74 ▲ · · Jonas Johnson Connected iOS 🍎 Focus my energy 2153 67 ▼ · · Magoon Gwath Connected iOS 🍎 Perform better 1133 73 ▲ · · Josh Bryan Connected iOS 🍎 Help me balance 1061 70 ▲ · · Noah Smith Connected iOS 🍎 Perform better 894 82 ▲ · · Theo Pierre-justin Connected iOS 🍎 Perform better 768 75 — · · Koree Cotton Connected iOS 🍎 Perform better 566 65 — · · mason lockett iv Connected iOS 🍎 Focus my energy 527 66 — · · Nate Kasher Connected iOS 🍎 Perform better 382 67 — · · Ade Popoola Connected iOS 🍎 Perform better 305 65 — · · Andrew Jensen Connected iOS Perform better 206 — — · · LaMont McIntosh Connected iOS 🍎 Focus my energy 148 65 ▼ · · Noah Meeusen Connected iOS Perform better 80 — — · · Amsal Delalic Connected iOS Help me balance 9 — — · · Brett Sible Connected iOS Focus my energy 2 — — · · fabian Flores Moreno Connected iOS Focus my energy 1 — — · · (unnamed) Connected iOS Feel less stress 1 — — · · Wilson Jacques Not connected iOS — Feel less stress 0 — — · ·
LIPSCOMBBB	9	9	100%	0%	33% 1 of 3	9184	HEALTHY
9 members Name Status OS 🎵 Mindset Plays Score Δ 📊 ▶ Josh Scott Connected iOS 🍎 Feel less stress 3369 71 ▲ · · Zion Wells Connected iOS 🍎 Focus my energy 2910 73 ▼ · · Luke Jack Connected iOS 🍎 Feel less stress 1608 84 ▼ · · Sawyer Dotson Connected iOS Feel less stress 749 — — · · Kellen Quinn Connected iOS Focus my energy 432 — — · · Hendrix Loughridge Connected iOS Perform better 86 — — · · Kennedy Okpara Connected iOS Perform better 27 — — · · hugo tidare Connected iOS Perform better 2 — — · · Devyn Martin Connected iOS Feel less stress 1 — — · ·
Welcome26	2	2	100%	0%	— no deep signal yet	2429	HEALTHY
2 members Name Status OS 🎵 Mindset Plays Score Δ 📊 ▶ Todd Wilson Connected iOS 🍎 Perform better 1759 — — · · Caleb Baldree Connected iOS Feel less stress 670 — — · ·
AACC2025	5	3	60%	0%	100% 1 of 1	1545	OK
5 members Name Status OS 🎵 Mindset Plays Score Δ 📊 ▶ Margo Farwell Connected — 🍎 Focus my energy 1365 — — · · Lisa Bowker Connected iOS 🍎 Feel less stress 151 — — · · Denise Dowd Connected iOS 🍎 Focus my energy 29 61 — · · (unnamed) Not connected — — 0 — — · · Paul Miller Not connected Android Feel less stress 0 — — · ·
GCU	3	2	67%	0%	— no deep signal yet	372	OK
3 members Name Status OS 🎵 Mindset Plays Score Δ 📊 ▶ hailey martin Connected iOS Focus my energy 286 — — · · Luke Stoffel Connected iOS Feel less stress 86 — — · · (unnamed) Not connected iOS — 0 — — · ·
OSUTennis	2	2	100%	0%	— no deep signal yet	238	HEALTHY
2 members Name Status OS 🎵 Mindset Plays Score Δ 📊 ▶ Hephzibah Oluwadare Connected iOS Perform better 126 — — · · Alessia Cau Connected iOS Perform better 112 — — · ·
Wrestling25	2	1	50%	0%	— no deep signal yet	91	OK
2 members Name Status OS 🎵 Mindset Plays Score Δ 📊 ▶ Zachariah Foley Connected Android Perform better 91 — — · · (unnamed) Not connected iOS — 0 — — · ·
OSUTrack	2	2	100%	0%	— no deep signal yet	2	HEALTHY
2 members Name Status OS 🎵 Mindset Plays Score Δ 📊 ▶ Tatum Lynn Connected — Perform better 1 — — · · Laila Hackett Connected iOS Focus my energy 1 — — · ·
STRIKE	1	1	100%	0%	— no deep signal yet	1	HEALTHY
1 members Name Status OS 🎵 Mindset Plays Score Δ 📊 ▶ Joseph Hassell Connected iOS Perform better 1 — — · ·

⚠️ Concentration Risk

coacho accounts for 35.6% of B2B. Expand pipeline beyond anchor org.

🎵 Music Pulse

Anthem artists & songs · 10+ plays · as of latest snapshot

Top Artists

College Athletes · 139 deep-signal

1

YoungBoy Never Broke Again

3 athletes · 3 anthem songs · 2 programs

2

Summer Walker

2 athletes · 2 anthem songs · 2 programs

3

$uicideboy$

1 athlete · 1 anthem song · 1 program

Consumers · 673 deep-signal

1

Don Toliver

2 users · 2 anthem songs

2

Lord Huron

2 users · 1 anthem song

3

Luke Bryan

2 users · 2 anthem songs

Top Anthems

College Athletes

All different this snapshot
68 athletes · 68 different anthems

Consumers

1

Count Me Out

SoFaygo

2 users

2

Meet Me in the Woods

Lord Huron

2 users

3

2step (feat. Lil Baby)

Ed Sheeran

1 user

First Track Match

College Athletes

2 of 68

3% · current Anthem matches the first track CHRP analyzed

Consumers

4 of 104

4% · current Anthem matches the first track CHRP analyzed

Rankings count unique users, not plays. play_count shown elsewhere is the user's total music library, not plays of their Anthem. B2B and B2C populations are separate and cannot be merged. Rankings describe this snapshot only — artist leadership requires repeated presence across weekly snapshots.